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Investing in housing

London is an internationally competitive, successful city but it is in the depths of a housing crisis.

London needs to build 50,000 homes a year to meet the needs of its growing population but is systemically failing to meet this target. There is no single solution– increasing supply requires action on multiple fronts.

Our Housing Manifesto ‘How to build 50,000 homes for London’ gives our key recommendations.

We’ve responded to the Government’s Fixing our Broken Housing Market  white paper. Click here to view our response.

Here some of the areas we’ve been exploring and solutions we’re putting forward:

  • Estate Regeneration, a report with Winckworth Sherwood and Terence O’Rourke looks at three critical factors to consider for an effective new wave of regeneration that supports existing residents
  • Homes for Londoners provides a blueprint for how the Mayor of London can deliver the homes the capital needs
  • Carrots and Sticks offers an incentives and targets approach to building the houses London needs
  • Redefining Density, our study with Savills, found that City Hall and local authorities could support a new wave of housebuilding if they focus on making better use of land by supporting a programme of housing densification.
  • The Green Belt: A Place for Londoners? calls on London’s local authorities to begin a re-evaluation of their Green Belt to help solve the capital’s housing crisis. The study by SERC at the London School of Economics, Quod planning consultancy, and London First, also contains a new analysis of what land uses make up the Green Belt inside London’s boundary
  • Wasted space to living  space, explores how to make better use of surplus public land to address London’s housing crisis

We have also recently sent our response to the GLA’s Draft Affordable Housing and Viability Supplementary Planning Guidance. See our recommendations here.

Key Themes

London First members housing survey

If London is to remain a competitive place in which to do business it must build more homes of all tenures to support a growing workforce, reduce long commutes into the capital and help attract the...

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Foreign investment into London’s housing market

Questions have been raised about the number of newly built London homes that are sold to overseas purchasers while London is in the middle of a housing crisis. London certainly is building too few...

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Build to Rent

Approximately 25 per cent of households in London are housed in the private rented sector and it is the only form of tenure in London that is growing as a share of the total. Over the past couple...

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Your contact

Contact Jonathan Seager for further information

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